FOSTERING CUSTOMER INFLUENCE

ECA is a powerful framework designed to enhance customer participation. By offering the right support, ECA motivates customers to actively shape their journeys. That leads to enhanced customer satisfaction, as well as valuable insights that can shape business strategies. Ultimately, ECA is about creating a dynamic relationship where customers are

Serel's powerful framework hinges on a fundamental idea known as ECA. This acronym stands for Event-Condition-Action, representing the core mechanism that drives Serel's dynamic functionality. ECA establishes a clear framework for processing events within the system. Firstly, an event is triggered, signifying a specific occurrence or change. Then,